In 1971, the 420 celebration began to take on meaning, bringing together a culture of community, appreciation, and good times. More than 50 years later, the tradition is still going strong while embracing new cannabis-related celebrations along the way. Yes, 420 remains as popular as ever. Bongs are still delivering smooth hits, spoon pipes remain a classic favorite, and edibles are still catching plenty of people off guard! As thriving as the cannabis industry has become, it's also clear that the culture continues to evolve.
One of those newer celebrations is 7/10, the unofficial holiday for oils, dabs, extracts, and concentrates. But why is this date significant?
Why 7/10?
The meaning behind 710 is simple, but the culture behind it runs deep. Flip the number upside down and it reads OIL, a nod to the extracts and concentrates that helped shape modern dab culture.
Over time, 710 grew into more than a date on the calendar. It became a celebration of flavor, function, glass art, and the community that turned concentrate culture into its own lane.
The 7/10 celebration first emerged in the early 2010s. At the time, dabbing was still a niche part of cannabis culture, but it steadily gained recognition as brands and companies such as Puffco, Empire Glassworks, and even Urban Dictionary helped popularize the term and the lifestyle surrounding concentrates. Today, more than 15 years later, 710 has become 420's new best friend, giving concentrate enthusiasts a holiday of their own to celebrate.
710 vs 420
Yes, 710 and 420 definitely have their similarities. After all, they both have the same result: getting high! However, each celebrates a different way to ride that high. 420 is all about celebrating with spoon pipes, bubblers, and beaker bongs. 710 is all about Puffco products, dab rigs, and Dr. Dabber devices.
While the 4/20 celebration embraces all forms of cannabis, 7/10 caters more to cannabis extracts such as wax, hash rosin, and live resin. With brands like Puffco and MJ Arsenal taking the world by storm, 7/10 is slowly becoming something just as celebratory and personal as the 4/20 holiday.
Why Choose Concentrates?
We get it. 7/10 may not mean much to you. You celebrate marijuana once a year rather than twice in the span of three months. Dabbing isn’t for you! At Empire Smokes, we understand that change can be scary. We started with creating glass bongs, pipes, and bowl pieces. But when times changed, we slowly transitioned into also creating dabbing and Puffco products. If we can successfully do it, you can too! Here are some reasons why you should choose concentrates:
Hit Quick:
When it comes to cannabis, a lot of people need a good amount of hits or a Natasha amount of edibles to ride that high. When it comes to concentrates, you really don't need much dabs to get the show on the road!
Longevity & Cost-Effective:
A little goes a long, long way! As mentioned, dabbing requires just a few hits to really feel the effects. Yes, they may be a little more expensive at the start, but once you get a feel for your taste, tolerance, and lifestyle, you will not be able to stay away from hash oil.
Odorless:
Picture it: you get a few hits in, leave the house, and realize you're not as anxious as usual. That's because you're no longer afraid of people catching on to you through a quick whiff! Concentrates offer a much more discrete experience for you and those part of the smoke sesh!
How to Celebrate 7/10
For some, 7/10 is just another Friday. For others, this is a day for just you and your Puffco. Whether you are a Puffco (Peak) PRO or just dabbling into the dabbing world, here are some ways to enjoy the celebration:
Upgrade Your Setup
This is the PERFECT time for you to treat yourself to a new Puffco Peak Attachment, Pivot Mouthpiece, or an adorable Puffco charm! Empire Smokes has ALL dabbing products on sale for a limited time, so what are you waiting for? Go take a peek!
Explore Different Extracts
Empire Smokes is not the only one with great deals. Your favorite dispensary is most likely getting in on the celebration, too. This is a great time for you to support dispensaries while also grabbing something new to go with your products.
Share the Experience
In 2026, 7/10 falls on a Friday. Better yet, it falls on a Saturday in 2027. With that being said, this year is the perfect time to grab some friends and enjoy a dab session for the weekend. AND it's summer? Sounds like an amazing experience to me!
